QUALIFICATIONS
- Six years broadcast news experience in front of and behind the camera culminating in advanced journalistic skills
- Experience producing videos for higher education aimed at recruitment, retention and brand recognition
- Award-winning writer, storyteller and videographer able to interpret and breakdown complex information for any audience
- Expert interviewer who takes pride in making all subjects comfortable in front of the camera
- Excellence in video production including visualizing the shots, story-boarding, creative directing, and editing
- Energetic, motivated and collaborative team player every day of the week
PROFESSIONAL EXPERIENCE
Freelance Videographer
UW-Milwaukee: Milwaukee, Wisconsin, December 2012 – present
- Produce marketing videos including IAMUWM profiles and New Student Orientation recruitment videos
- Interview students, faculty, staff, and campus leaders ensuring appropriate messaging, branding and energy
- Use editorial judgment to focus on strong campus messaging, including the “Powerful Ideas. Proven Results” campaign
- Use strong time-management skills and flexibility to troubleshoot unforeseen delays (Example: this spring’s relentless ugly weather) to meet firm deadlines
WakeUp Producer
WITI Fox6 News: Milwaukee, Wisconsin, March 2012 – present
- Write and edit compelling stories on the broadest variety of topics, ranging from hard news to features, under extreme deadlines
- Determine content strategy to select and craft well-rounded stories and creative teases that demand viewers’ attention
- Lead and manage on-air talent, floor crews and other personnel during broadcasts
- Work as an integrated team to guarantee a smooth newscast
Anchor, Reporter, Videographer, Producer
WEAU 13 News: Eau Claire, Wisconsin, August 2007 – March 2012
- Enterprised stories through beat reporting and developing relationships with sources
- Skilled in interviewing, camera work, voiceovers, publishing online, and promoting work through social media
- Proficient in multiple editing systems including Avid Newscutter, Final Cut Pro and Adobe Premier
- Recruited to be part of Social Media Task Force to increase online sharing, marketability and brand recognition
- Meticulous attention to detail in sorting through information and fact checking
- Attended multiple journalism conferences to increase skill level and creativity
Station Manager
TV-10, UW-Eau Claire: Eau Claire, Wisconsin, September 2004 – December 2009
- Supervised a team of 40 students and staff
- Coordinated and produced five weekly on-air programs and monthly live events
- Worked with university leaders to promote the campus to both internal and external audiences
- Gained strong understanding of campus leadership, goals, messaging and branding
- Perpetual team player
Producer, Videographer, Editor
Center for Alcohol Studies & Education, UW-Eau Claire: Eau Claire, Wisconsin, September 2006
- Commissioned to produce 30-minute documentary on college drinking: “Been There, Done That”
- Served as project manager and creative director to storyboard educational piece on the dangers of binge drinking
- Interviewed dozens of students, professors and campus personnel
Mac Specialist
Apple Inc: Wauwatosa, Wisconsin, December 2004 – December 2006
- Excelled in team atmosphere to market Apple and its products
- Gained extensive expertise in video-editing software, hardware and storage
- Worked one-on-one with customers to teach video editing skills
- Focused on using strong brand recognition to increase interest in products
EDUCATION
Bachelor of Arts, Journalism and Media Communication, December 2009
University of Wisconsin-Eau Claire
- Emphasis: Broadcast Reporting, Print Reporting, Public Relations
- Minor: Film and Photography
PROFESSIONAL AWARDS
- 2011 Wisconsin Broadcasters Association: Best News Writing
- 2011 Wisconsin Broadcasters Association: Best Evening Newscast
- 2009 Wisconsin Broadcasters Association: Best Evening Newscast
- 2009 Wisconsin Broadcasters Association: Best Collegiate News Story
- 2008 Northwest Broadcast News Association: Eric Sevareid Award for Best Collegiate Photojournalism
- 2008 Northwest Broadcast News Association: Eric Sevareid Award for Best Collegiate Feature